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CWIN studies impact of advertisements of alcohol and tobacco on children in Nepal
FORUT partner Child Workers in Nepal, Concerned Centre (CWIN) has published the report "Impact of Advertisements of Alcohol and Tobacco on Children" based on a study done Nepal. The young people in Nepal consider television advertising to be the most influential instrument in promoting alcohol use among youth and children.
The study was conducted by a team coordinated by Sumnima Tuladhar. For the study the team interviewed 789 children in the age group 10-18 years. They came from five districts in Nepal and half of them were school going children, the other half not. Unstructured interviews as well as focus group discussions were employed to generate primary data. Among the media, television stood out as the most influential instrument in promoting alcohol use among youth and children. More than three fifths of the respondents reported that they have seen famous people advertising alcohol on TV and more than half of them reported to have seen people drinking alcohol "very often" on TV.
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